After drawing down a Start-Up Loan from X-Forces earlier this year, Olivia started researching her market and developing her brand. Through reducing product mark-up and making full use of e-commerce and direct to consumer sales, Olivia & Pearl offers luxury products at an accessible price point. With the global pearl market estimated to reach £10.7bn by 2020, Olivia is keen to gain a slice of the market and follow in the footsteps of the likes of Monica Vinader and Pandora in creating an International brand over the next 10 years.