With that in mind, Cooper says: “The best advice to provide anyone who is thinking of taking this route is the advice that you would give to anyone who is starting a small business: i) be very clear who your customer is, and ii) manage your finances. The two biggest causes of small-business failure are i) being too product-focused rather than market-focused, and ii) not managing cash flow.
0191 442 0198
[email protected]
